Redbox Price Changes

After 12 years and for the first time, Redbox has announced that it will increase the price of its Blu-ray movie rentals. Effective December 1st, 2014 purchases of Blu-ray gift codes via txtMovies will be $2.49 per delivered gift code. Hurry, Lock in the Old Price! You still have time to purchase gift codes at the old price of $1.99 per delivered gift code as long as the purchase is completed via the txtMovies website by midnight November 30th. Don't wait! Once the Redbox increase takes place the old pricing is gone...forever. Click here to create your accoun...

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Thanking Your Blog Audience & Social Media Fans

The holiday season is the perfect time for bloggers and marketers to reflect on their online audience engagement strategy. It's generally accepted that thanking your blog visitors and social media fans is the key to building an active online community which can add valuable content and credibility to your marketing efforts. In her blog post When Should You Thank Your Social Media Fans? Julie Neidlinger of Todaymade writes: "Without letting your fans know you’re thankful for their participation and for even being an audience, it’s easy for you to be forgotten without another thought."  Julie...

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Client Spotlight: City of San Antonio Animal Care Services

When the City of San Antonio Animal Care Services wanted to increase volunteer engagement, they knew they had to find a way to connect with their volunteers on a personal level. With limited resources both financially and from a staffing perspective, they decided to use txtMovies' free Volunteer "Get To Know You" survey tool to quickly collect data from all of their volunteers.  Here's an snippet of our conversation with Jeanne R. Saadi, Volunteer Coordinator for City of San Antonio Animal Care Services. +txtMovies: Please tell us about San Antonio Animal Care Services. Jeanne:...

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Amazon Gift Cards via txtMovies

We're excited to announce the availability of $5 Amazon Gift Card codes for txtMovies customers. Starting today, you can instantly send the gift of Amazon.com by text message or email directly from your txtMovies account. Your customers will love Amazon Gift Cards because they are an extremely flexible reward, giving them access to millions of items including streaming movies, fast and reliable shipping, all backed by the trust of the Amazon brand. Each $5 Amazon Gift Card code delivered is $5.95 ($5 code plus $0.95 delivery fee). If you are a current txtMovies user, its easy to add...

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VolunteerMatch & txtMovies Partner to Study Volunteer Appreciation

VolunteerMatch and txtMovies are partnering to learn more about volunteer appreciation practices, and we want your opinion! Please help us understand how your organization shows appreciation for its volunteers by taking this very brief survey. By sharing this information, you’ll help us provide better support and resources for nonprofits and your volunteer programs. We will definitely share the results with you when they’re ready! Thanks a million! About txtMovies txtMovies is a leader in delivering Redbox and other digital codes as a form of customer appreciation. Current clients...

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Creating Added Value in Your Practice

Darden Restaurants' Olive Garden chain is running a unique promotion where they're giving away a Redbox movie with a "to go" entree. Olive Garden's marketing experts will probably tell you that few people will specifically go into an Olive Garden just for the movie. However they will also probably tell you that they expect customers to perceive they are getting more value for their hard earned dollar and that this added value makes it easier to justify eating out. It's clear the goal of the promotion is to differentiate their restaurants and create added value. What...

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Restaurant Promotion: Dinner and a Movie (Redbox DVD Rental)

Darden Restaurant's Olive Garden unit is running a limited time only promotion where you "Buy One, Take One" entree To Go. What's unique is Olive Garden is also giving away a Redbox Movie Rental promo code good for a one day rental with each To Go entree. Restaurants that want to replicate this "dinner and a movie" strategy can utilize txtMovies to deliver Redbox Movie Rental codes. For only $1.99 per movie, txtMovies will deliver to your customers a Redbox Movie Rental code via text message, email or tweet. txtMovies is a leader in delivering Redbox codes. Current...

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Volunteer Engagement: Fun Game to Break the Ice

Motivating a group of volunteers can be a daunting task especially if all the volunteers don't know each other. Many Volunteer Coordinators use games or icebreakers to engage groups of volunteers. Ideally the icebreakers are simple where everyone can participate and have fun. One simple but fun icebreaker everyone can play is called 'MovieStar'.   To play MovieStar, volunteers are asked to re-create a famous quote from a movie. Everyone else needs to guess the name of the character and name of the movie. For example, "You can't handle the truth!" Answer...

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Patient Appreciation Events: MovieStar

When you're holding Patient Appreciation Day/Week/Month events, the goal your office should shoot for is fun. Fun typically starts by engaging patients in a way where everyone can participate.   Here's an simple but fun game everyone can play.  We call it 'MovieStar'.   To play MovieStar, individual participants are asked to re-create a famous quote from a movie. Everyone else needs to guess the name of the character and name of the movie. For example, "You can't handle the truth!" Answer would be: Col. Jessup in A Few Good Men.  Bonus...

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txtMovies featured on LaunchingNext

This week txtMovies was featured on LaunchingNext. Check out their website for more cool new start up companies...

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The Genius of Muttbombing & Other Guerrilla Marketing Tactics

Please check out our first Linkedin post discussing the benefits of using creative guerrilla marketing tactics to drive growth in your business. #muttbombing #guerrillamarketing ...

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Volunteer Engagement: "Behavior That Gets Rewarded, Gets Repeated"

As volunteer managers responsible for recruiting, training and motivating non-paid staff, it can be helpful to think like a marketing professional. Marketers have long known that by altering the shopping environment with background music they can influence purchase decisions.  For example, author Gus Lubin highlights 8 Amazing Effects That Background Music Has On Sales including: Classical music at a restaurant makes people buy more than does pop music or no music However, classical music makes people think of a store as expensive, and this isn't right in all contexts People...

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Teacher & Staff Appreciation Week May 5-9, 2014

It's Teacher and Staff Appreciation Week 2014!  Celebrate by treating teachers and staff to a Movie of their Choice. For only $1.99 you can send a Redbox Movie and custom message to hundreds of teachers in less than 3 minutes.  Try a free demo or create your account today. ...

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Patient Referrals: It's All About the "THANK YOU".

The goal of any growing practice is new patients.  It's commonly accepted that the least expensive way to acquire those new patients is through word of mouth referrals from existing patients. Generating more patient referrals doesn't have to be difficult. For starters, let's review what not to do.    Noted marketing expert Bob Burg, makes a great argument for why a practice should never offer a "bribe" for referrals.  The word "bribe" has a very negative connotation, and it applies to any incentive offered in advance in exchange for a referral. Mr. Burg cites two issues...

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Increase Response Rates for CIRP Freshman Survey

Each year hundreds of thousands of college freshmen are asked to participate in the CIRP Freshman Survey. Getting millennials to take a survey is a known challenge.  The Higher Education Research Institute has published guidelines for encouraging participation including offering survey incentives. txtMovies offers an ideal survey incentive to increase response rates for CIRP surveys.  Redbox Movie Rental Codes from txtMovies can be redeemed for a 1-night Blu-ray DVD movie rental including many of the latest blockbusters. Redbox codes from txtMovies are: Easily distributed...

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Success Story: Pear

Pear (www.PearUp.com) is a trusted community marketplace for people to find sponsors for their group or events. Sponsors include national brands and local businesses who value community involvement and typically are already sponsoring groups and events.  Pear makes it easy for businesses to manage those sponsorships. Their challenge Pear was interested in getting a minimum of 500 survey responses from their community of sponsor seekers. They sought a cost effective way to capture the attention of millenials, a segment that is traditionally difficult to motivate. Their solution Pear...

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'Tweet a Movie' to Show Your Customers Appreciation

txtMovies announced this week that it launched 'Tweet a Movie' as a standard feature that enables txtMovies users the ability to tweet a Redbox Movie Rental Code to a twitter follower. txtMovies enables businesses to easily deliver an inexpensive gift (less than $2) to build customer loyalty. txtMovies delivers Redbox(tm) Movie Rental Codes via text message (SMS) or twitter enabling customers to rent a DVD or Blu-ray (tm) disc. Redbox is the nationwide kiosk leader in DVD and Blu-ray(tm) Movie Rentals having rented over 3 billion discs and operating the largest network of rental kiosks...

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3 Redbox Super Bowl commercials you won't see during today's game.

Super Bowl advertising continues to be a hot commodity.  For the second straight year, a half minute spot costs about $4 million.   Most small business owners can only dream of generating $4 million in income, let alone spending $4 million on 30 seconds of airtime not to mention the cost of creative. As big Redbox fans we would love to see a Redbox Super Bowl commercial. Here's why: A research paper published in 2004 suggested that "Super Bowl promoted movies grossed nearly 40 percent more than non-Super Bowl promoted movie."  It's not too much of a stretch to think...

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What's your Hook? Using Incentives to Generate More Leads

If your primary responsibility at work is to drive leads and make the phone ring then you've probably written your fair share of Call to Action (CTAs) phrases. Pop Quiz: Which TWO of these CTA phrases appeals to you most? Call today to get a FREE ebook! Call today to get a FREE  ebook and we'll treat you to a Movie! Call today to get a FREE ebook and receive a $100 Gift Certificate! Yes, human nature is such that we want our cake and be able to eat it too.  More is better. So given the attention deficit disorder your prospects face in this "always on and connected" world...

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